The next technology trend to disrupt globally

Technology is always moving forward, even with the current global pandemic there is a tech trend that will disrupt the globe in ways that is sometimes hard to predict.

All we know is that a new technology trend can disrupt the market. It may be for good or for bad, but no company sets out to intentionally harm their customers.

Macro technology forces

As Tech Trends reports gathered for 10 years, they have explored 9 macro technologies that form the backbone of innovations and business transformations. These are digital experience, analytics, cloud, digital reality, cognitive, blockchain, software development or IT outsourcing businesses, risk, and core modernization. To understand these forces that look promising in changing and shaping technology trends, organizations are exploring how these forces can bring more value if combined and how they create new ways to manage technology and technology functions, which could disrupt business in the next 18-24 months.

Ethical technology and trust

In this growth trend, companies realize that any turbulence caused by these technologies concerning their business represents an opportunity to gain or lose trust with customers and with business partners. Companies aim to make trust not an agreement or a problem in public relations but a critical business objective, in which trust becomes a 360-degree enterprise to ensure that every part of the technological processes in the company as well as the people in the company to maintain a high level of trust for the interested parties. Top businesses re-evaluate their products, services, and decisions they make regarding data management, ecosystem building, and employee training, empathizing with ethical technologies by creating a set of tools to help people recognize ethical issues in making decisions as they should, disruptive technologies must be used.

Finance and the future of IT

As technology strategy has become more and more core part of business strategy in organizations, the demand for improved results has increased, and to maintain this growth we expect to see more and more IT companies working with those of finance to develop, innovate, and operate at very high speeds. IT will need the help of finance to efficiently rethink the governance of technological innovations, to secure creative capital and to adopt agile methodologies, as the work of transitioning to new financing, budgeting, and accounting processes, and these will not happen overnight. Fortunately, there are such companies that practice this “sport” and will certainly be among the first to enjoy competitive advantages.

Digital twins: Bridging the physical and digital

Organizations have discovered that it is possible to create very detailed and dynamic simulations using IoT sensors, power visualization, better interoperability, sophisticated simulation, and modeling capabilities. As capabilities and sophistic computer systems improve the bridge between the physical and digital is getting shorter. This technology trend is one that could impact customers in ways that is hard to predict.

Human experience platforms

In the coming months, companies will support their responses to a growing and unchanged demand for technology to understand people and to provide us with the most appropriate response due to the growth of the AI class, more specifically “affective computing” or “emotion AI”. which redefine how technologists are using today. The combination of AI, human-centered design techniques and technologies used in neurology for a better understanding of personal needs, human experience platforms will be able to recognize a person’s emotions and understand them and the state behind those emotions, and an answer as they are.

Architecture awakens

In the coming months, we expect to see as many organizations moving their architects into the trenches as a growing number of leaders in technology and C-suits recognize that architectural technology is a trend that is very strategically important. The purpose of this change is simple: moving the most experienced architects where they need to be, that is, in software development teams that create complex technologies that can be a step forward in the development of IT thus creating a competitive differentiator in the digital economy.

Horizon next: A future look at the trends

Leading organizations have disciplined, measured innovation programs that align innovation with business strategy and a long-term technological landscape because of the interest among companies in the pursuit of what lies beyond “what’s new” to “what’s next”. In a world where the unknowns are endless, it is possible to focus our attention on a collection of well-known technologists who, together, can help us trace a path to the next horizon.

What about the current situation?

There is nothing worse for a business, any sort of business than to be in a situation that can’t be controlled with it’s own means. Take the present pandemic for example. How can software development businesses deal with the situation? Will they find a way out?

While many companies around the globe are shutting their gates since the impact of the pandemic on the market is too hard to manage, some IT outsourcing businesess, such as AROBS Transilvania Software, managed to thrive by taking steps fast. First, is quite important to make some plans in case something happens and, secondly, is important to know when to act.

When the pandemic hit Romania, we thought about security first and we sent all our colleagues to work at home. The benefits in such cases are important. Our employees can continue working on all our projects and our partners are extremely happy because we deliver great results.


AROBS Transilvania Software is a software development enterprise. Ir was born in 1998 in Cluj-Napoca, Romania. Our 22 years of experience made us a leading software services provider in Romania. We have over 1000 colleagues who work in our 7 offices in Romania and 6 global offices.