What is really meant by ‘smart business communications’?

The literal definition of communication is a process by which information is exchanged between individuals through a common system of symbols, signs, or behaviour. Therefore, business communication is the flow of information within a company, and outside of a company. This can be between employees or other stakeholders.

In every industry, and with every relationship working or otherwise, clear and effective business communications is key. The main objective of any interaction is to get your message across. This is why it is always important to develop good communication skills and processes.

What do we mean by ‘smart’?

For something to be smart, this can mean that it is a clever solution to a problem. It could also refer to a smart device, a somewhat automated electronic device which can be connected to over devices or networks using wireless protocols. Whichever definition you use, ‘smart business communications’ can be seen as innovative and clever communications solutions.

Examples of smart business communications:

1. Smartphone

The smartphone is potentially the most well-known form of smart technology. In fact, there are around 3.8 billion smartphone users worldwide, and that number is only set to increase. Smartphones allow you not only to make calls but send texts and other multimedia through multiple apps.

Smartphones are a smart business communications tool as they allow instant communication with your colleagues, allowing you to constantly keep in touch and up to date. They allow you to communicate on the go, as opposed to using the handset on your desk in the office.

2. Unified phone and video calling services

However, using a smart phone for business can mean all your work and personal calls get mixed up. Plus, you might have to go through multiple applications before finding what you need. Instead, consider a smart business communications app such as Voco.

This tool allows you to take and make voice calls or even video calls on any device you need, allowing you to stay connected wherever you are. When you call through the app, this will also give you some security, as it will display your business phone number rather than the one of the devices you are calling from.

3. Video conferencing

Video conferencing has become very popular over the past year due to its uses during the pandemic. This is a smart solution for when you are unable to be in the same room, or even the same country, as the people you need to communicate with.

You can also upgrade your video conferencing with a smart camera. Smart cameras include tracking systems, automatic focus, built in microphones, and other ‘smart’ solutions perfect for your important business calls.

As you can see, effective communication in a business is key to its success. To make communication more streamlined, there are many smart solutions which can be implemented into your day-to-day communications procedures. As long as you listen, communicate clearly, be specific, and consider your body language if necessary, you will be sure to excel at smart business communication.