“Goodbye Britain” is the order of the day

The effects of Brexit are being felt nationwide

Even today, Brexit is probably the most controversial decision of the British government. And it took ages, that a deal was closed between the UK and the rest of the EU. In Post-Brexit Britain, eCommerce, the “Brand Britain” suffers today and also in future. Brexit is doubtlessly a particularly hard hit for British eCommerce – all British online brands lost 90 percent of their EU customers. Meanwhile, Post-Brexit is living in commercial realities. But there are measures to be implemented – also from abroad. A successful UK link building agency noticed the changes in a timely manner and decided to help various companies with their head office in the UK.


But how could the British market remain active with the EU? For European companies, who were working in cooperation with British firms will certainly cancel their work relationship and Britain will only have the pool of national agencies at their disposal. But it is probably not only the marketing that suffers, the same goes for companies – mainly as the long-lasting consequences cannot stand firm. Moreover, in the economy, eCommerce might well show harmful side-effects, leaving a heavy loss of image and economic barriers for their company. In the worst case, British companies lose their brand – a fact that many of them probably regret.

Post Brexit – eCommerce without Europe

As of the 1st January 2020, Brexit took place and Post-Brexit took over. Many citizens living in Britain had many changes. This has a considerable impact on the economy as well as changes of the all-day life. Also, other areas will have become more expensive in Post Brexit – in particular travelling. It is necessary to show the consequences and describe the changes organisations and solutions in eCommerce face in the current situation:

Customs duties and longer deliveries

In eCommerce, i.e. online trade, it becomes necessary for the creation of documents and various export blanks. Due to the new customs procedures and border controls, users might be alert to longer waiting times at the border. Therefore, the company needs to actively communicate.

Import and export of goods

If companies export goods to the UK or from the UK into the EU in the post-Brexit period, they must inform the respective customs authorities accordingly. Relevant is the so-called EORI-number – (the Economic Operators’ Registration and Identification). This number is an ID number for goods.

New restrictions as of the dispatch of goods

Some kinds of goods should not be sent out internationally. Here, it does not matter at first, whether the distribution of countries outside the EU. As Brexit changes the status of the UK, the dealers are facing new restrictions.

As mentioned above, many companies lost approximately 90 percent of customers and clients. In the future,  that might also be a massive commercial issue companies are facing. Nonetheless, there are also advantages as the companies do not have to pay the “Valued Added Tax” (VAT). Altogether, however, it needs to be said that the eCommerce between the UK and the European mainland in its current status has more disadvantages and is thus a greater burden.

The basis – the Trade and Cooperation Agreement

The basis of the corporation between the UK and the EU, where they finally created a deal with the help of which both parties can live it. Moreover, the “Trade and Cooperation Agreement” creates an effective and useful agreement that helps to improve the cooperation between the UK and the European mainland. Here, all details are recorded. We expect consumers to lead a sharp GDP rebound this year, but higher costs and disruption will likely prevent the full recovery in late-2022.