Marketing

5 Tools That Will Help You Optimize Your Website for Mobile Search

The smartphone is among the most significant innovations in human history. The device’s popularity has skyrocketed in recent years. From browsing the web to completing an online buy, mobile phones are now the most convenient alternative for users. A website serves as a 24/7 salesman. Customers are much more likely to browse a brand’s website before purchasing or gathering information.

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As more people use mobile devices to browse the internet, it’s become critical for web design companies of all kinds and types to have a mobile-friendly website design. Five tools will tell you if you’re unsure whether your company’s existing website design is mobile-friendly.

How Do You Optimize Websites For Mobile?

Because the digital world has evolved from larger to smaller displays, businesses must have mobile-optimized websites to be found in mobile searches. According to one study, mobile devices account for 60% of online traffic. But what good is it if they can’t use the website on their mobile phones?

Here are six efficient methods for ranking your site for mobile surfing. Use Google’s Mobilephone-Friendly Tool to Test Your Website

  • Use CSS File to Make Your Site Responsive
  • Select Responsive Plugins and Themes
  • Redesign Your Pop-Ups for Mobile Phones
  • Improve the Speed of Your Website

Tools play a significant part in examining your site and whether or not your efforts are directed in the right way.

Why Is It Important For Companies To Have a Mobile-Responsive Website?

Mobile phones account for more than 52% of all internet traffic. Furthermore, 61% of shoppers are more inclined to purchase something from a mobile-responsive website.

Denver web design companies should have a mobile-responsive website to gain a competitive edge and thrive in the open market.

When a customer searches for something on Google, the results are typically overwhelming. However, only the top-ranking websites gain visitors. A website ranks on Google SERPs based on its mobile version and whether it assists users and gives a decent user experience.

It is critical to optimize your website for mobile search to:

  •  stay on top of Google,
  •  enhance your rank,
  •  generate web traffic,
  • create an excellent user experience,
  • increase your conversion rate,
  • and satisfy the expectations of your visitors.

A complete procedure is employed to handle all parts of the website that contribute to it being mobile-friendly, whether it be the website design, structure, page speed, or anything else.

Here Are The Following 5 Tools That Will Help You Optimize Your Website for Mobile Search

1. Google Mobile-Friendly Test Tool

As the name suggests, this mobile optimization tool is designed to assess your website’s mobile friendliness. Furthermore, the program generates a list of “page loading problems” that explain the loading troubles that the website is facing. Developers may utilize the data to identify faults, make required repairs, and improve the website’s usability.

Features

  • Simple and straightforward to use
  • It allows you to examine the actual mobile appearance of your website, takes a minute to execute, and returns a straightforward pass/fail score along with suggestions and faults.
  • Can be found using Search Console

2. PageSpeed Insights by Google

Today, speed is critical, especially in the area of Mobile SEO. Knowing your websites and how quickly they load are critical factors influencing your site’s user experience. After all, a few seconds might distinguish between a high bounce rate and a delighted customer.

That being said, isn’t Google… excellent? The Latest Google Website Speed Test is another excellent tool supplied by the tech giant. Don’t be deceived by the name; this tool includes a mobile friendliness test (similar to our primary tool) and a desktop performance test.

Features

  • It also gives a user experience ranking in addition to speed.
  • Provides suggestions about how to enhance the site’s performance and make it mobilephone-friendly.
  • Instantly generates a report.

3. HubSpot’s Website Grader

Website Grader analyses your website to determine its strengths and weaknesses to increase search engine traffic. This tool uses a crawler to examine your site’s main page and provides tips on enhancing it based on the search. It scans your website for the following:

Features

4. Mobile SEO Page Analyzer

Mobile SEO Page Analyzer is a beautifully designed tool from Pure Oxygen Labs that provides your web design company denver with a total solution for providing the most simple experience for tablet or smartphone customers.

This tool does extensive research and tests to guarantee that your brand’s website is mobilephone-friendly. Some of these features assist your company in accurately configuring headers and page redirects, ensuring that site weight and download speed are served efficiently, and, of course, fixing link tags. As a premium service, you get the greatest bang for your dollar.

Spending a little money may go a long way toward developing a powerful web presence.

5. Responsive Design Checker

Responsive Design Checker is a free application that allows you to test the responsiveness of your website on various devices. It saves you the effort and cost of testing it on various devices.

The tool is simple to use. Enter your URL and pick the device. Your findings will be presented in front of you.

For example, if you want to test your website’s responsiveness on an iPhone 7 Plus, input the link to your page and choose iPhone 7 Plus from the preset list of devices. You will then view how your website appears on the selected device. You can specify pixel size if your selected device is not on the pre-defined list.

Conclusion

In today’s market, people need to be more astute in determining whether or not the usability of a website is practical in reaching the specific aims of that organization. It might range from selling an item or product via e-commerce to advertising a service.

Your company website is a resource that may help you achieve efficient outcomes. But what good is it if customers cannot access it via mobile devices? It’s the same as not having an internet presence. As is common in today’s environment, most conversions occur online. And, of obviously, you do not wish to be one of those.