The ability to make high-quality prints is a necessary talent in graphic design, as over 90% of graphic designers are freelancers, making it a very competitive field. Whether you’re designing flyers, brochures, or posters, a print that falls short of your client’s standards may be annoying and time-consuming. You must first grasp the printing process and adopt efficient printing techniques to prevent these difficulties. Here are some important printing strategies to help you generate great printouts fulfilling your clients’ needs.
Use High-Quality Images In Graphic Design
Low-resolution or too-tiny images may seem pixelated and unclear in print, resulting in a poor-quality printout. Therefore, utilising high-resolution photos with at least 300 DPI for print designs (dots per inch) is critical. High-resolution photos guarantee the print is crisp, clear, and of excellent quality, so keep this in mind. While designing for print, it’s also important to consider picture size and proportions. When photographs are enlarged to match the design, they might lose quality if they are too tiny. As a result, it’s critical to select photos that are the right size for the design so that they seem sharp and clear in the final printer.
Select The Proper Colour Mode
Selecting the appropriate colour mode ensures that the colours appear as intended, resulting in a high-quality printout. RGB and CMYK are the two basic colour modes used in graphic design. RGB is an abbreviation for Red, Green, and Blue, and it is the colour model used in web design and digital screens. The typical colour model for print is CMYK. Setting your document’s colour mode to CMYK is critical to guarantee that the colours look as intended when designing for print.
Use Professional Printers And Ink Cartridges
Employing a low-quality printer might result in poor-quality prints, which can influence the overall quality of the finished product and the client’s happiness. Professional printers are intended to produce high-quality graphics with accurate colours and crisp, clear pictures. They can also print on various paper kinds and sizes, allowing graphic designers to experiment with diverse textures and finishes. Also, using high quality products such as Brother ink cartridges will make your printed design appear the same as the one on the screen. Additional components like sensors, microchips, and circuits are included in these ink cartridges to monitor ink levels, interact with the printer, and guarantee that the ink is used efficiently.
Calibrating the printer is important to ensure the colours precisely match the design. This guarantees that the final print appears precisely as planned and satisfies the customer’s expectations. Professional printers provide other benefits besides print quality, such as quicker print rates, the capacity to manage big print runs, and the flexibility to apply several finishing processes, such as lamination, UV coating, and embossing.
Use The Appropriate Font In Graphic Design
Correct font use is essential since typography affects a print design’s readability and overall impact. The correct font must be chosen to guarantee that the text is clear, readable, and simple. While choosing a font, keep the goal and context of the design in mind. A formal invitation may require a more classic font style, while a modern brochure may benefit from a more current font.
It’s also important to evaluate the font’s size and style, as some fonts might be difficult to read at tiny sizes or in specific colours. Evaluating the font’s compatibility with the design program and printer is also critical. Certain fonts may be unavailable in software packages or incompatible with specific brands, resulting in font substitution or other difficulties.
Check Bleed And Margins
Checking bleed and margins is an important design tip since it guarantees the print design is correctly prepared for printing and prevents any problems with cutting or trimming the final product. The part of the design that extends beyond the paper’s border and is clipped off after printing is called bleed. Ensure the bleed is appropriately set up to avoid white borders or edges on the final printed. The design may seem off-centre or imbalanced if the bleed is not properly set up.
The region between the edge of the graphic design and the edge of the paper is known as the margin. To avoid critical components of the design being chopped off during trimming, ensure the margins are properly set up. When setting up the bleed and margins, it is critical to consider the printing process’s unique needs and the paper type. Various printers and paper types may necessitate different bleed and margin configurations, so keep this in mind.