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Everything You Need to Know About Indirect Advertising

November 21, 2022December 8, 2022 Dominic Lill Advertising, Awareness, OOH advertising

Indirect advertising is a marketing technique that involves indirect communication with potential customers. This type of advertising is often used

Strategy

How to make success in your niche more likely

January 21, 2021 Dominic Lill authenticity, Awareness, infrastructure, niche

If you’re operating a business in a very specific niche area, it really will pay off for you if you

Success

Clients on Demand review: Lydia Knight’s story

November 26, 2020October 31, 2023 James Smith Audience, Awareness, Clients, Review

Clients on Demand has a long list of students that boast impressive results, yet one of the more heartwarming stories

People

Learning to adjust your idea of a work/life balance from Clement Perrette

March 10, 2020 Dominic Lill Awareness, balance, Health, life, lifestyle, work

“Make a list of the things that make you happy. Make a list of things that you do everyday. Compare

Marketing

Tips for using video at each stage of the funnel

September 2, 2019March 23, 2020 Dominic Lill Awareness, conversion, funnel, marketing funnel, video, video marketing

Using video as part of a marketing campaign is a fun and innovative way of extending marketing and create social

Technology

Small business owners are not doing enough to protect themselves from online threats

August 13, 2019January 2, 2023 Dominic Lill Awareness, Cyber Security, cybersecurity, online threats, Security

In a recent 2019 SMB Cyber Threat Study, 500 senior-level decision-makers were surveyed to determine how aware the businesses are

People

Creating a more inclusive workplace

June 25, 2019June 25, 2019 Dominic Lill adjustments, Awareness, disability, diversity, Equality, inclusive

According to the ‘Current Attitudes Towards Disabled People‘ report by the British disability charity, Scope, more than a third (36%)

Success

Small Business Saturday: Top tips on finding your own value as a small business owner

November 30, 2018November 29, 2018 Dominic Lill 2018, Awareness, business owner, Depression, determination, feeling, journey, kindness, loneliness, Penny Power, reflection, ruthless, self awareness, small business saturday, Stress, value, worthlessness

For Small Business Saturday 2018 we speak to Penny Power OBE. Penny tells us how she has found her value

People

6 essentials for great emotional intelligence

October 8, 2018October 29, 2018 Dominic Lill Awareness, Communication, emotional intelligence, empathy, Leader, leadership, mantra, positivity, self, understanding

People ask me ‘what’s the silver bullet Philip? One piece of advice – a ‘golden rule’ to growing your emotional

People

5 workplace safety tips to share with your employees

September 28, 2018September 28, 2018 Dominic Lill Awareness, breaks, danger, employees, ergonomic, guidelines, hazards, Health, informed, posture, productivity, responsible, safety, staff, Workplace

Regardless of what you do like work or where you do it, safety and your health should always be a

Marketing

6 ways YouTube videos improve your marketing techniques

July 11, 2018September 14, 2020 Dominic Lill Awareness, Branding, content, influencer, niche, rankings, Reach, social media, traffic, video, YouTube

If you haven’t already started using video marketing to drive your brand’s visibility and conversion, you could be missing out

Marketing

The importance of investing in marketing

April 30, 2018 Dominic Lill Awareness, brand, Consumer, credibility, expectations, invest, Investing, marketing, Online, Reputation, Sales, social media

When it comes to investing in marketing, some business owners are reluctant to part with their cash. While we can

Marketing

7 steps to making your marketing budget go the distance

March 20, 2018 Dominic Lill Acquisition, automation, Awareness, brand, Budget, business, channel, client, communicate, Cost, CTA, Customer, Investment, issues, leads, market, marketing, MMO, return, target audience

Is your mind-set holding back your marketing? Business owners have three flawed beliefs that keep them from successful marketing: Marketing is

Strategy

10 unique promotions techniques to boost your ROI for 2018

December 21, 2017December 21, 2017 Dominic Lill 2018, analytics, audiences, Awareness, brand, Clients, content, customers, direct mail, incentives, influencers, Investment, marketing campaigns, metrics, pricing, promotions, return, ROI, SEO, social media, techniques, traffic, Trends, user experience, UX, video

With 2018 in our sites, there’s no time like the present to start planning marketing campaigns. Fortunately, there are many

Success

Where to get added value from your startup’s launch party

November 20, 2017 Dominic Lill Awareness, brand, customers, enterprise, event, guestlist, launch party, Networking, new venture, planning, product, samples, Service, sign ups, social media, Start-up

Launch parties are a great way of creating a buzz around your startup. Entertaining potential customers and showing off your

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