Common business naming mistakes and how to avoid them
Crafting a business name is one of the first steps that a start-up must take. It seems like a simple
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Branding
Branding in the digital age
It’s no secret that we’re living in a fast-paced digital age, which is developing on a daily basis. Thanks to
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How to create a powerful brand identity: Step-by-step guide
Developing a powerful brand identity takes time and effort. You can’t just throw a few things together and hope they
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Business success: Why the little things make a big difference
All business owners want their companies to be successful, and to become recognised as a leader in their industry. When
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WIN! £200 worth of ADLER vouchers
Business gift company ADLER is teaming up with Talk Business to provide you with the opportunity to win £200 of
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Trade show success for small businesses
If you are eager to expand the reach of your small business, you might want to consider attending a trade
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The sweet smell of success: The power of a signature brand scent
2020 has been an extremely challenging year for many sectors, especially those with a physical presence like retailers, hospitality and
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How SMEs can find opportunity in empathy
Artificial Intelligence (AI) and marketing company, Datasine, recently conducted research into how brands have managed to react to issues such
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7 ways to differentiate your brand on the market
Like it or not, your business can’t exist in a vacuum. With so many big and small brands on the
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I can’t think of a name for my company: How to brand your business
Your company name is an important asset. It’s your identity and your calling card. It’s all over your branding, and
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Profitable 3D printing business ideas
By far and away one of the coolest technological advancements which we have made over the last decade has been
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When to use an outsourcing company when running a marketing agency
Work outsourcing significantly speeds up work processes. It increases productivity and enables your team to focus on what really matters.
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How businesses can learn from companies outside of their industry
When it comes to building up a business, we can sometimes find that advice is coming at us from many
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Vehicle advertising: A good idea or not?
Companies are always looking for new ways to get the word out about their enterprises, whether that’s advertising on social
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What you need to know about branding your packaging
Prioritising your branding and packaging design is a top priority if you want to be successful. Having your product packaging
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