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elderly

Technology 

How tech businesses are helping improve the lives of the elderly

May 19, 2021 James Smith elderly, older generation, older people, Tech

When you think of technology you don’t automatically think of the elderly, not many people do but when you think

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Marketing 

5 effective ways to market to the older generation

October 6, 2019 Dominic Lill elderly, flyers, market, older generation, phone, trust

The majority of marketing campaigns are focused around digital marketing. It’s an important part of any marketing strategy because most

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Technology 

How technology is improving the lives of the older generation

February 19, 2018October 2, 2019 Dominic Lill Applications, Apps, elderly, Gaming, life changing, medication, older generation, pensioners, potential, technology

We often fall victim to assuming the realm of technology is exclusively inhabited by the young. We can be forgiven

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Success 

Starting a business in your 60s

April 4, 2017August 13, 2019 Dominic Lill business women, challenge, delivery, elderly, growth, make up, mature, retirement, skin, starting a business, Website

Tricia Cusden, founder of pro-age make up brand Look Fabulous Forever provides her top tips from her experience of starting

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Latest News Lifestyle 

Over 55s are prepared to spend £5k on a holiday – even out of season

February 2, 2017 Dominic Lill Budget, elderly, generations, grey pound, holiday, market, money, over 55s, pensioners, peronalisation, spending, Travel

Research from email service provider, Mailjet, has revealed that ‘The Grey Pound’ – consumers aged 55 and above – is

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Marketing 

Are you missing a trick by not targeting the older demographic?

December 20, 2016 Dominic Lill Advertising, Business advice, Consumers, customers, demographic, direct, disposable, elderly, generation, income, Mail, marketing, money, old, older, pensions, people, Post, products, rich, SMEs, television

In first-world countries, over-60s currently make up the fastest growing age group and, according to The Economist, their numbers are

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People 

Targeting the grey pound

October 6, 2015 Dominic Lill 0 Comments elderly, grey pound, retail, Shopping

A combination of an ageing population, reduced public spending, the generosity of past pension schemes and the current housing shortage

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Franchise 

Valuable community service sweeps across UK

June 23, 2015September 23, 2020 Dominic Lill 0 Comments disabled, Driving Miss Daisy, elderly, Greg Blezard, local community, transportation

Driving Miss Daisy, a New Zealand-based franchise with networks in Australia and Canada, is now fully operating in the UK.

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Technology 

Why wearable technologies offer a prescription for better healthcare

April 17, 2015 Dominic Lill 0 Comments elderly, Epson, Europe, Health, healthcare, hospitals, lifestyle, Rob Clark, wearable tech

Rob Clark, vice president of business development of Epson Europe speaks to Talk Business about how wearable technologies can pave

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Success 

Life’s a Breeze

November 10, 2014November 13, 2014 Michael Gibbard 0 Comments breezie, elderly, entrepreneur, interview, jeh kazimi, tablet, technology

This month we shine the spotlight on Jeh Kazimi, founder of tablet service, Breezie, which helps older generations get connected

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RECENT POSTS

  • When All Else Fails: Top 8 Marketing Strategies to Follow
  • Cost-Effective Digital Marketing Strategies For Small Business Growth
  • Former Ritz Club CEO Roger Marris on the Opportunities for Gaming and Casinos in the Web 3.0 and  Metaverse 
  • How AI is Merging With the Vehicles We Drive
  • Make the Right Impression Online with Powered Template’s Range of Royalty-Free Stock Photos

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