Poor brand perception? Here’s how to turn it around
Brand perception is vital to your business success. It refers to how consumers see and perceive your brand, products and
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Marketing
Why comfortable store interiors are so popular these days
Store designs have typically been very static and samey for the past few years. After all, there’s really no reason
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Common business naming mistakes and how to avoid them
Crafting a business name is one of the first steps that a start-up must take. It seems like a simple
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How to implement a productive digital marketing campaign
Successful digital marketing campaigns employ tried-and-true methods and tools. All campaigns strive to provide prospects with valuable information about the
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6 smart ways to drive traffic to your business website
As 2021 progresses, the number of business websites continues to grow in the United Kingdom and worldwide, with about 1.7 billion websites around
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How to choose the right image for your website
Visual content is a huge part of any brand strategy, and it can be instrumental in getting the right impression
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Benefits of using video to generate leads for business
In the last decade, the way people shop has changed significantly. The boundaries between customers physically visiting a business and
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Branding in the digital age
It’s no secret that we’re living in a fast-paced digital age, which is developing on a daily basis. Thanks to
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Does performance marketing promise the best business growth?
If you want to reach your goals quickly, and grow your business in a meaningful way, then performance marketing could
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Understanding the Importance of Ad Tracking for SMEs
If you’re spending any portion of your advertising budget on online advertising, then you should also be paying attention to
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The challenges of running an affiliate marketing business
For those who see challenges as something to overcome and want to establish a good start-up business in the UK,
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Practical ways to minimize your small businesses marketing budget
While running a small business with the ongoing expansion goal is undeniably challenging, one of the best ways to implement
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GB inaugurates a new look for a new era
As part of its 10th anniversary celebrations, GB is launching a new look for a new era. We’re talking about
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5 effective ways to create a successful content strategy to maximize your business
Recently, humans have invented many digital marketing innovations to help put the world in a state of constant progress. There
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Marketing strategies to adopt for your bakery business during COVID-19
Baked foods are one of the highly sought-after meals in the UK, making it a profitable venture to explore if
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