6 Promotional items to boost your hotel bookings

Many hotel clients appreciate custom brand merchandise that’d serve as a memento of their pleasant stay.

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These merchandises commonly include everyday items that are easy to pack and suitable for regular use. For many hospitality establishments, giving away promotional items to customers is proven to be a lucrative effort since it’s an effective way to boost brand awareness, improve client retention, and attract new business.

While many promotional items could help you earn more bookings, some options are popular to customers because of their functionality. Here are some of them:

1 Care Kit

A care kit is one of the most popular brand merch you can use as a complimentary gift for your guests. One kit is usually comprised of the following items:

  • Specialized bath products such as sea salt, scrub, or skin creams
  • Combs and brushes
  • Dental hygiene products
  • Sanitizers
  • Manicure sets

You can also add specialty towels to elevate your care kit. And according to bursali.co.uk, when choosing towels, it’s important to consider the quality of the fabric, the towel size, and its function. This way, you can pick ones that’d go well with the other items in your custom care package. While there are many towel manufacturers to choose from, it’s best to select those that offer premium quality and designs.

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2 Travel Pillow

A custom travel pillow is a good item for branding because of its portability and functionality. It also has an added appeal to frequent travellers, which makes them a popular promotional item for hotels.

To select a quality travel pillow ideal for giveaways, you can consider the type of fabric used, compactness, and also colour variants. As with any other giftable item, it’s important to ensure that the visual appeal and quality are up to standard to make a lasting impression on the customer.

3 Drinking Items

You have many options to choose from if you want to give away drinking items. For instance, you can consider mugs, tumblers, glasses, wine goblets, and even reusable straws. These items are ideal as giveaways since they’re convenient to pack and highly useful both at home and while on transit. When it comes to branding, they’re also ideal because of portability and functionality.

However, they’re prone to damage or breakage especially if they’re going to be brought while traveling. As such, it’s important to invest in safe and durable packaging especially for those items made of glass or ceramic materials.

4 Tote Bag

Tote bags are both highly useful and attractive to customers. They’re also cost-effective and relatively easy to acquire, so bulk orders may be beneficial for you and your business. To maximize branding, you can explore different designs and colour schemes that’d best highlight the company name and logo.

You can also consider various sizes, styles, and fabric choices since tote bags are most versatile. However, it may be important to prioritize durability to ensure that the customer can use the bag for a long time.

5 T-Shirts

Placing your brand on custom t-shirts is an excellent way to promote your business. This is because apart from being on display while worn, images of the product can easily circulate online, which could be advantageous to your brand. Also, designing t-shirts with your name and logo allows you more freedom to be creative with patterns and colours. This is ideal if you want to boost the visual appeal of the items.

T-shirts are also flexible size and style-wise. This is why it’d be easier for you to purchase in bulk and process the custom design as well.

6 Sunglasses

Sunglasses are ideal promotional items because of their flexibility, visual appeal, and functionality. They’re useful for travellers and they may attract interest especially if your hotel is located in a sunny travel destination such as a beach or an island.

For branding, you can consider placing your name and logo on the holder or cover that comes with the sunglasses. If space allows it, you can also add branding to the sides of the sunglasses. This way, you can maximize brand visibility while adding visual interest to the item.

Conclusion

Giving away promotional items is a great opportunity for resorts and hotels. This is because these freebies serve as a reminder to your customer about the kind of service they’ve experienced from your establishment. Aside from this, you can also reach an indefinite number of potential visitors by putting your brand on display on these giftable items. Given these reasons, investing in promotional merchandise may be a great step to boost bookings for your hotel.