Travel is a universally loved activity, so it’s no wonder that many entrepreneurs choose to delve into this sector, in the hope of capturing its huge customer base.
However, over the years, this has led to the industry becoming heavily saturated with travel businesses, intensely competitive and subject to constant evolution.
So it’s no surprise when businesses in this industry fail to thrive. Just look at Thomas Cook, once an industry leader, now in financial ruin.
However, there are some travel businesses out there that have withstood countless obstacles in order to provide a first-class service to consumers time and time again, so that they keep on coming back for more.
With that in mind, here are three travel businesses that have stood the test of time.
Flight finder service Skyscanner has soared to success since its inception back in 2003, providing consumers with a one-stop shop for hunting down flights from across the airlines.
With fantastic user-friendly features such as the ability to explore everywhere in the world when choosing a destination and a colour-coded chart showing the cheapest days to fly, it has become the go-to place for anyone searching for flights. In fact, at present Skyscanner has 100 million monthly users.
Despite its success the brand has not become complacent, instead, it has chosen to expand its product offering to include hotels and car hire – two other popular travel products.
2. Trip Advisor
It’s often said that one of the biggest mistakes a business can make is offering too much, however, travel site Trip Advisor has proven to be the exception to this rule – its offering includes activities, accommodation and flights, to name but a few.
However, it’s perhaps best known for being a platform for finding fun to do and places to visit whilst travelling, thanks to its vast amount of activity guides and customer reviews, which enable you to make informed decisions when planning a getaway.
3. Green Castle Estate
Holiday resort Green Castle Estate is a magnificent eco rainforest located at Robin’s Bay Jamaica and is one of the island’s most popular tourist spots.
Part of the estate’s longevity lies in its diverse service offering. Guests can stay at the resort overnight in one of the many accommodation suites, which includes a luxurious five bedroom villa. Alternatively, they can visit for the day and indulge in fun activities, such as bird watching, hiking and camping.
And who could forget the terrific Green Castle Estate team who are on hand to look after guests, entertain them with exciting stories of estate’s history and, of course, cook up some fine Jamaican cuisine.
Each of these businesses has demonstrated the ability to put the customer at the heart of everything they do in order to provide a valuable and reliable service. So if you want your business to succeed, you’d do well to follow their lead.